For the 2014 season, we created engaging long-form content, finding bonds between players and the Bose brand. We focused on the ability to bring game changing vision to the field by finding unique training regiments or off-field activities that intensified game day focus.
SHORT FILMS: CREATIVE & ART DIRECTION
Copywriter: Stace Caseria
Strategist: Jon Restaino
Jimmy Graham
To clear his mind from the rigor of the NFL, the Saints tight end Jimmy Graham seeks tranquility. Join him in flight as he talks about the freedom of flying and the role of music as a mental escape.